Making Money on Twitch in 2024: A Comprehensive Guide for Streamers

Making Money on Twitch in 2024: A Comprehensive Guide for Streamers


Twitch, the live-streaming platform primarily known for gaming content, has grown into a lucrative space for content creators to make money. As we step into 2024, the opportunities for generating income on Twitch are more diverse than ever. Whether you're an established streamer or just getting started, this guide will provide you with insights on how to make money on Twitch in 2024.

  1. Becoming an Affiliate or Partner

To start making money on Twitch, you'll want to aim for Affiliate or Partner status. To qualify:

  • Affiliate: You need to meet certain criteria, including streaming on at least seven unique days in the last 30 days, reaching an average of three viewers, and achieving a total of 50 followers.

  • Partner: Partner status is more exclusive and requires a consistent viewership, hours streamed, and a growing fan base. However, it comes with more significant benefits.

  1. Subscription Revenue

One of the primary income sources for Twitch streamers is through subscribers. Once you become an Affiliate or Partner, viewers can subscribe to your channel at different price tiers (e.g., $4.99, $9.99, $24.99 per month). You receive a percentage of the subscription fee, which can be a substantial source of recurring income.

  1. Ad Revenue

Twitch allows streamers to run ads during their streams, providing another source of revenue. However, ad revenue is more substantial for Partners compared to Affiliates.

  1. Donations and Tips

Many viewers are happy to support their favorite streamers with one-time donations or tips. Platforms like Streamlabs and PayPal make it easy for viewers to contribute directly to you during your stream.

  1. Merchandise Sales

Consider selling branded merchandise related to your channel, such as t-shirts, mugs, or stickers. Services like Teespring and Printful can help you create and sell these items without the need for inventory.

  1. Affiliate Marketing

Promote products or services relevant to your content by becoming an affiliate. Share affiliate links and earn commissions for every sale made through those links. Ensure that you disclose your affiliate relationships to maintain transparency with your audience.

  1. Sponsorships and Partnerships

As your Twitch channel grows, you might attract sponsorships and partnerships with brands relevant to your niche. These can range from game developers to hardware companies. Negotiate terms and fees that align with your audience and values.

  1. Twitch Prime Subs

Twitch Prime Subscriptions are a way for Amazon Prime members to subscribe to a Twitch channel for free. You still receive the same revenue as if they were paying subscribers.

  1. Twitch Bits

Bits are a virtual currency on Twitch that viewers can purchase and use to cheer for their favorite streamers. Streamers receive a portion of the revenue generated from cheers.

  1. Twitch Ad Revenue Sharing

If you're a Partner, you can share a portion of the ad revenue generated during your streams. The more viewers and ads you run, the more you can earn.

  1. Exclusive Content and Perks

Consider offering exclusive content or perks to subscribers or supporters. This can include access to private Discord channels, special emotes, or behind-the-scenes content.

  1. Collaborations and Events

Collaborate with other streamers for special events or co-streams. These events can attract more viewers and open up new monetization opportunities, such as joint sponsorships.


Making money on Twitch in 2024 is an attainable goal for dedicated and creative streamers. However, it's essential to remember that building a successful channel takes time and consistency. Focus on growing your community, engaging with your audience, and diversifying your income streams to ensure long-term sustainability. With a strategic approach and a passion for your content, you can turn your Twitch channel into a thriving source of income in the years to come.